How do consumers increase their confidence in us when they shop around?

In an era when advertisements are too many, if you only rely on advertisements or materials to attract consumers, in fact, they will often become consumers' fatigue. At this time, you must have a third-party recognized article, or forum reputation. In the end, in order to effectively increase the confidence of the service users, the power of the news media is very important. Let me tell you how to use the press release.
Use of press release
Simply put, a press release is a written report written to the media. It covers a variety of news events, including scheduled events, personnel changes, reward announcements, new product or service launches, sales performance, and more. Press releases can provide first-hand information for reporters to conduct in-depth reports. Generally speaking, as long as they master the correct form, anyone can learn to write a press release, but remember that there must be quotations in the news, preferably the most important Or what the main characters said. The quotation does not have to be exactly what the person said, but it must be true, and in any case, it must conform to the true intention expressed by the person.

The benefits of the following press releases are shared with everyone

Benefits:

1. Could fit news topics for media properties
2. Can write for audience preferences
3. Increase credibility
4. Increase number of articles included by search engines
5. Can be set Enter keywords to increase the search rate.


Key points:

1. Be concise: Use relatively short sentences, paragraphs should be clear, and each paragraph should be focused, keep it clear and concise
2. Easy to understand: write by speech, use frequently keywords, and not to use cumbersome words
3. Strive for objectivity: The press release mainly describes the facts, try to avoid the subjective consciousness of the writer, it is recommended to use the third person to write the pen
4. Use the verb to focus on the dynamic: the words used should best allow the reader The text is converted into a specific image
5. The theme is fresh and interesting, which arouses everyone's curiosity. If it is strange and fun, I will continue to read it.
Selling point of press release
If a successful press release can remember the above important points and the following common points, the more selling points will be

1. Anomalies ─ the more unusual it is, the more newsworthy it will be
2. The impact ─ the more people it affects, the more news selling points
3 .Timeliness ─ The more recent events, the more newsworthy
4. Regional ─ The closer to the living area of the ethnic group, the more newsworthy
5. Significance ─ The more famous personnel, the more newsworthy
6. Conflict ─ The more conflicting elements, the more newsworthy
Finally, the placement of a press release link with an advertisement will allow more people to increase their trust and make a perfect marketing mix.

China Press Release https://www.topicnews.cn/about